How do you create videos that speak with authenticity to your target audience, demographic and or potential clients? We shared our suggestions on creating authentic video content in the new digital age.

When it comes to online and web video, there is no stopping the metaphoric "snowball" that has been rolling for over a decade now!  The question we need to ask ourselves is this.  Does online video deserve more of a "team captain" position in your 2017-2018 marketing plan?

If you are like most earth humans, you have become “video-trigger-happy” on social media.  Our immediate “go to” these days are to post video on facebook and social as much as possible.  

If you’ve been following online digital marketing trends or new video marketing engagements, it’s no surprise that video is shifting and shaping the world of digital marketing more than it has ever before especially in 2017.

The most common question I get from clients after we produce a video is "where are the best places to put this video to get noticed".  Well, that's a loaded question, so I broke down the top 5 best places to market your video or platforms for video marketing after you have your video production process finished.

Mobile video advertising should be an integral part of the marketing mix for brands looking to engage their consumers with meaningful, emotive content. But in a fast-paced industry, with a proliferation of providers and formats, it can be difficult to identify the most effective way to plan a mobile campaign. Follow these steps for the best possible results.

The most recent fifteen years have seen the blast of crowdfunding as a true blue intends to get your thought, item or administration off the ground. Indiegogo, Kickstarter, GoFundMe and others give a phenomenal approach to raise reserves without being under obligation to the vision of enormous patrons and allows organizations to acquaint themselves with clients straightforwardly. 

Before, expert review video has been a costly recommendation. Shooting, altering and generation required specific gear and mastery. Presently, you have numerous more alternatives, from minimal effort do-it-without anyone else's help video online journals to cleaned corporate outlines. Luckily, progresses in innovation have made even proficient videography more moderate than any other time in recent memory. While the bromide "you get what you pay for" still applies, organizations today can get a higher quality item for their cash. In the meantime, our connected to business world is significantly more responsive to video messages. Online video is picking up force each year, and it has entered promoting's standard. 

"With recordings being viewed online a huge number of times each day there's clearly tremendous potential for brands to get their substance viewed. Nonetheless, with an incredible 400 hours of YouTube recordings being transferred each moment, it can be to a great degree hard to make yours emerge over the rest. 

7 straightforward yet powerful tips for video advertising

Practically any video advertising insights that you may experience portray this once best in class, however now solidly settled promoting technique as one that is profoundly impactful for organizations working over the segments.