500+ productions · 23+ years · Newport Beach
Amazon Product Video Production
PDP Gaming — Amazon product video
Hilo Motion Pictures is an Amazon product video service based in Newport Beach, Orange County, shooting for sellers and brands across the United States. Your Amazon video has one job: answer the last question that stops a shopper from clicking buy.
Trusted by brands that sell
Product Video Work
Zafra — Product Film
A product film for Zafra's Hydrating Face Moisturizer. Shot at Ziba Studios in Irvine, Orange County.
HEXIFLEX — Product Film
A product film for HEXIFLEX apparel, showing the product in use.
What Is an Amazon Product Video Service?
We shoot product the way a director shoots a lead. Controlled light. Macro detail. A frame that tells the truth about size, texture and use. Listing video, A+ content, Brand Store film and ad cuts, all from one product shoot.
An Amazon product video service plans, shoots and edits the videos that sell a product inside Amazon: the listing video, A+ content, the Brand Store film and the ad cuts. Hilo Motion Pictures does it from Newport Beach, Orange County, with a director on set and cinema-grade cameras with cinema lenses.
Product Video for Amazon, Built for Every Placement
Amazon puts video in six places a shopper looks, and we make two more formats that work across all of them. Each one has a different job, so each one gets its own cut. Amazon lets sellers add up to four shoppable videos to a product, in .mov or .mp4 files up to 1080p, and reviews each one before it goes live, per Amazon's seller guide to product videos.
Amazon Listing Video
The film in your main image gallery, right where the buy decision happens. Hero shot first, the one difference second, scale third, then the detail your reviews keep asking about.
A+ Content Video
Video inside the product description section. Comparison, material close-ups and how it works, cut to module size so your team is not re-cropping anything.
Brand Store Video
The film for your Amazon Brand Store. Who you are, why the product exists, what you stand behind. This is where a longer cut earns its time.
Sponsored Brands Video
Ad cuts that run in search results. The product on screen in the opening frame, the reason to tap right behind it, built to read on mute.
Sponsored Display Video
Short ad cuts that follow shoppers on and off Amazon. Same footage, tighter edit, one clear message per cut.
How-To and Demo Video
Setup, assembly and use, shown step by step in real hands. The video that answers the question before it turns into a return.
360 Product Video
The product turning in clean light so shoppers see every side, the closest thing to picking it up off the shelf.
3D Product Animation
Inside views and exploded parts made by Hilo's animation team, for the things a camera can't reach.
Amazon Video That Wins the First Eight Seconds
A shopper watches your video on a phone, on mute, with three competitors one swipe away. If the product, the difference and the scale are not clear inside eight seconds, the video already lost.
So we build backwards from the swipe. Hero shot first. The one differentiator second. Scale third: a hand, a countertop, a known object, so nobody returns it because it arrived smaller than they pictured. Then the detail that answers what your reviews keep asking.
No slow logo intro. No thirty seconds of lifestyle before the product shows up. That film belongs on your own site, and we will cut it too. It just does not go on the listing. Good product video Amazon shoppers trust looks like the product, honestly lit.
Amazon reviews every video before it goes live, so the cut stays clean: no sale or time-limited language, no claims you can't back up, and on-screen text so the story still reads with the sound off.
Zafra — vertical product film
Who Hires Us for Amazon Video
FBA sellers launching a new product who need the listing right on day one. Brand Registry brands rebuilding a listing that has the reviews but not the clicks. DTC companies taking a product onto Amazon for the first time and learning their brand film does not fit the format. And Amazon agencies that need a production crew behind their account work. Amazon decides which accounts can add video; we deliver files ready for whoever uploads them.
Consumer electronics, audio, home and kitchen, beauty, apparel, and anything with a mechanism that has to be seen to be believed. If the product does something, we can show it doing it. For films beyond the marketplace, see our product video production work.
Every shoot is directed by Timothy Kline | CEO & Primary Director. Our crew is Emmy-trained.
Client testimonial
How an Amazon Product Shoot Works
You send the ASIN or product, your listing and your top competitors. We read your reviews, the one-star reviews especially, and tell you which placements matter most.
Ship it to us, or bring it to the shoot — on set at a studio we book or on location.
A written shot list and a written quote, every frame planned against the placement it fills.
Cinema-grade cameras with cinema lenses, controlled light, real hands in use. High-speed robotic camera arms and 3-axis cinema sliders give every move the same speed and path, take after take.
Every frame gets a color grade to a Hollywood Technicolor standard. Two review rounds included. Final files in 3 to 4 weeks, named and ready to upload.
Get My Quote Give us the number and we'll build the scope to it.
More Product Work
Audeze Penrose — launch film
Lock & Lock — premium kitchen and home goods
AMP360 by PDP — product and brand film
Flexfit × Kryptek — camo cap product video
Amazon Product Video FAQ
What are Amazon's product video requirements?
Amazon publishes them and updates them. Its seller guide to product videos calls for .mov or .mp4 files, up to 1080p, no larger than 5 GB, and allows up to four videos per product. Amazon reviews every video before it goes live. We check the current guide before every edit and cut to it. Amazon makes the final call on every upload, so nobody can promise approval.
How long should an Amazon product video be?
Short. Amazon's own seller guide says most effective listing videos run 30 to 90 seconds and show the most important feature in the first 5 to 10 seconds. A Brand Store film can run longer. We cut every length you need from the same shoot.
Which Amazon video types do you make?
All of them: listing videos, A+ content videos, Brand Store videos, Sponsored Brands ad videos, Sponsored Display ad videos, and how-to and demo videos. We plan the shot list against every placement you need, so one product shoot covers them.
Do we have to be at the shoot?
No. Ship the product to us, or bring it to the shoot — whichever works. We shoot on set at a studio we book or on location.
How do you make sure Amazon accepts the video?
We cut to Amazon's current guidelines: the product clear from the first frame, no sale or time-limited language, no claims you can't back up, and on-screen text so the video still reads with the sound off. Amazon reviews every upload and makes the final call. We keep the project files, so any change Amazon asks for is a quick re-cut.
Do you shoot products that are hard to show on camera?
That's our favorite kind. Coatings you can't see, mechanisms hidden inside a case, sound that a muted phone can't play. We use macro, controlled light, high-speed robotic camera arms and 3-axis cinema sliders to put the difference on screen. If the product does something, we find the shot that proves it.
Do you work with Amazon agencies?
Yes. Agencies bring us in as the production crew behind their client work. We match your deliverable specs and timeline, and how billing works is agreed in writing before the shoot.
How do I get a price for an Amazon product video?
Tell us the product, the placements you need and your budget. Give us the number and we'll build the scope to it. You get a written quote and a shot list before anything is booked.
Case Studies
Amazon Clients, Real Results
Diamon-Fusion International · 2025
Diamon-Fusion · Main Image Video
Read the full case study
Diamon-Fusion International — Amazon Main Image Video, 2025
A glass-protection brand needed its Amazon listing to prove the product in seconds. We built the Glass Rescue main image video: macro passes across treated glass, product-only, every reflection controlled. Shot on cinema-grade cameras with cinema lenses and finished with a motion-picture color grade. Cut for the Amazon main image slot, with shorter edits for the brand's store and social. One chapter of a long-running partnership.
"Tim and Hilo's video and photography work is unmatched! Tim and his team go above and beyond to deliver exceptional quality. Naturally, they do a fantastic job every time I work with them! I highly recommend Hilo Motion Pictures."
— Syndi
Pull Patch · 2021
Pull Patch · E-Commerce Product Video
Read the full case study
Pull Patch — E-Commerce Product Video, 2021
A patch brand wanted product content with personality, not a catalog page. We wrote short, character-driven spots, cast talent and shot the product in action. The shoot delivered a hero e-commerce video, 15–30 second social cuts and product stills from the same day. Cinema-grade cameras with cinema lenses, motion-picture color grade, delivered for Amazon, the brand's website and social.
"We worked with them on a product shoot for Pull Patch a few years ago and had a great experience from start to finish. The team was professional, creative, easy to work with, and made the entire shoot feel relaxed and fun.
Most importantly, they did an excellent job capturing our products and brand in a way that felt authentic to us. The photos turned out great, and we were really happy with the final results.
Would absolutely recommend them to any brand looking for a talented, professional team that's also genuinely enjoyable to work with."
— Dave Andrews
Get Your Amazon Product Video Quote
Send the product or the ASIN. You'll get a written quote and a shot list, or book a 15-minute call with the director. Give us the number and we'll build the scope to it.
director@hilomotionpictures.com · (949) 449-4472
Mon–Sun, 8:00 AM–8:00 PM · Download the Amazon one-pager
Based in Newport Beach. Serving Orange County and Southern California: Newport Beach, Irvine, Santa Ana, Huntington Beach, Laguna Beach.
Rated 4.8 on Google · Read our reviews →
"Hilo Motion has become an integral part of our team. We count on them, really, for all our video work."
— Marketing Manager, Irvine manufacturer · 13 Amazon product videos with Hilo
