Launching A Successful Indiegogo Video Marketing Campaign

The video production team at Hilo Motion Pictures recently got the distinguished honor of working with the award winning teams at Audeze here in Orange County.   Collaboration on a new product launch for their new 3D Cinematic Headset, we created a series of product launch and marketing videos to support the campaign.  


My first visit into the Audeze headquarters was an ultra positive experience.  It was more on the realm of mystical since the first thing I got to do is sit down in a 3D environment and try the new Mobius Headset.  Coming from the motion picture industry in Hollywood, I am rarely shocked or awed!   However, when I sad down and immersed myself in this state of the art headset, I was blown a way.  Its an epic proportion level experience.   Nothing Like I have ever experienced.  


Mobius features full 3D emulation with support for surround sound modes along with a fully integrated 3D head-tracking system which made the whole experience immersive.  I found myself moving my head and really just losing myself in the content that was provided.  

My brain was more then filled with beautiful surroundings and crystal clear sound.  Coupled with state-of-the-art room emulation technology and anatomy calibration, I felt the way my brain was moving and looking around me in a centric location was beyond a moving experience. 

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The headphones’ advanced technology and lightweight ergonomic design, delivered comfortable, long-term use and reduced listening fatigue in my opinion.  Apparently this level of comfort is enhanced by the inclusion of fully replaceable, contoured memory foam ear pads and an adjustable, durable, memory foam padded headband.

At the foundation of Mobius’ great sound, our cutting edge planar magnetic technology creates an accurate, distortion free, immersive sound….ne that produces a real-world listening experience.  With materials originally designed for NASA, Audeze’s drivers are the most powerful and effective transducers in the world and make the Mobius sound just as incredible.  You won’t find this driver technology in any other gaming headphone.

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Audeze, the world's leading manufacturer of planar magnetic headphones, yesterday announced the Indiegogo launch of Mobius, the first premium fully immersive 3D cinematic audio and head tracking-enabled headphone designed specifically for gamers. In the first 24 hours since the announcement, Audeze has achieved 830% of its initial Indiegogo goal and surpassed $420,000 in funds raised. The Indiegogo campaign will continue to run for 29 more days with early bird, introductory pricing available starting at $259 (retail value $399).

An extremely powerful, fully customizable headphone, Mobius is on the cutting edge of audio technology, offering gamers top tier technologies: 

–    Planar magnetic audio quality 

–    3D Audio (7.1, 5.1, 5.0, 2.1, 2.0) + Ambisonics Support using Plugins from Waves 

–    Integrated low latency head tracking 

–    3D sound localization 

–    Room emulation 


–    Anatomy calibration 

–    Bluetooth enabled (AAC, LDAC) 

–    USB-C, USB-A and 3.5mm analog 

–    10+ Hours of battery life



Audeze definitely delivered the ultimate, immersive cinematic experiences for the gaming and media world. Ultimately the Mobius is a game-changer.  It’s is not just a headphone, it is an experience. 

Mobius is available to pre-order now with early-bird, introductory Indiegogo pricing.

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